We all do it. We read a blog post - get very conceptual and strategic - and fire off a well-intentioned email to our team trying to provoke some thought by asking very high-level (sometimes rhetorical) questions.
The next time someone asks you a question like this in an email chain - answer it. And “reply [...]
At one point during yesterday’s world record breaking event, a father pulled his cell phone away from his ear and excused himself to one of the Pay It Backward volunteers,
Sorry about that. My 3 year old son is on the phone and he’s excited that he can see me on the internet.
This, for me, summed [...]
A great quote from Dan Pink’s book ‘A Whole New Mind‘…
If stories come to you, care for them. And learn to give them away where they are needed. Sometimes a person needs a story more than food to stay alive.
-Barry Lopez, author of ‘Arctic Dreams‘
Don’t make me think about it. That should be your approach if you’re just starting out.
I ran into a very useful web app today and wanted to get started. It’s a web app in a world of web apps - getting started in 30 seconds can safely be assumed. I wasn’t even going to check [...]
It seems that something about me peaked your curiousity. Well you should know that I’m terribly sorry that I didn’t have my dancing shoes laced up in time.
I’m actually in the midst of an identity switch. You can bookmark this link if you like - it won’t change. That being said, the name of this [...]
… about Google telling me that I’m using 17% of my email space. I can’t ever imagine running out or having to pay. Plus I’m so conditioned to “never delete” as they’ve preached for years.
It makes me feel eery… like monetization looms.
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A long time ago, there was a prevailing school of thought that said once you had built your business to operate a certain way, turning it on it’s head would not only be a risk, but a risk that was largely unnecessary.
A business takes a long time to build. You add people, infrastructure, process, key [...]
It used to suck to say you were in sales… hence the words ‘business development’.
Then I read this from Chris Brogan,
What does a day in the life of a social media marketer look like? I’m not a marketer, so if I get some of your terms wrong, forgive me.
And I can’t help but think how [...]
This morning I turned on my computer to find 3 MSN messages that were quite obviously spam. The messages had the traditional caption+link setup:
Find out who has blocked you.
www.BlockInfo.com
I guess we know what people couldn’t resist.
If your brand relies on me seeing a URL on t.v. and remembering to type it into my browser…
If your brand relies on a driver seeing your billboard and making the decision to buy *more* than 10 minutes later…
If your brand relies on me knowing that you’ve stripped your commercial off YouTube in favour of [...]